Vijay Bhatia
Visiting Professor at the Hellenic American University in Athens, Adjunct Professor at the Chinese University of Hong Kong
Place: Room 31
Critical Genre Theory (Bhatia, 2017) has been instrumental in widening the scope of applied linguistics to include areas such as organizational, management and corporate practices, translation and interpretation, and even information and visual designing within its purview. It has gone beyond its primary concern to analyze and understand discursive practices in various academic and professional contexts to integrate discursive and professional practices in order to account for interdiscursive performance in specific contexts. Drawing on one of the key aspects of critical genre theory, that is, Interdiscursivity as appropriation of generic resources across genres, professional practices, and disciplinary cultures, I would like to argue for and illustrate its use in the design and implementation of English for Academic and/or Professional Communication Programmes in today’s digitally-mediated professional world.